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The Science Behind The Values Identifier

Grounded in Global Data

The Values Identifier is powered by the Valuegraphics Database, the largest global study of human values ever conducted. Developed since 2015, the Valuegraphis Database provides cutting-edge, data-backed insights that enhance the accuracy of Values Identifier reports.

1st

Global Inventory of Human Values

We identified the 56 human values globally, offering data-informed insights about the values that drive us.

1 MILLION

Surveys in 152 Languages

Our team asked people what they value, want, need, and expect from life to build the largest and most accurate global record of human values.

2.5 MILLION

Comments Read, Coded & Documented

Every individual comment has been read, coded, and documented. All comments are now part of the Valuegraphics DNA.

Scientifically Sound

Our assessment is based on proven social science principles and has been tested and refined across multiple rounds of real-world use. The Valuegraphics database maintains a 95% confidence level and a ±3.5% margin of error, a gold standard in data reliability.

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Ethically Designed

Your privacy matters. Our technology is built with data ethics and confidentiality at its core. Nothing is tracked or shared. Your values remain yours alone.

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The Result

A tool that’s both deeply personal and statistically robust, built to help you live more clearly, intentionally, and meaningfully.

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Interested in the research?

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